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Merck KGaA Offers Views into the Future of Display Applications at the IMID and the FPD

UB-FFS improves transmission by up to 15 percent over conventional FFS technology, and is now possible in mass production

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Merck KGaA, Darmstadt, Germany, exhibited at the International Meeting on Information Display (IMID) in Seoul, Korea, from Oct. 7-9 and at the Flat Panel Displays International (FPD) exhibition and convention in Yokohama, Japan, from Oct. 23- 25. The market and technology leader in liquid crystals will be showcasing “The Perfect Pixel” to offer new insights into future developments in display applications.

With Ultra-Brightness FFS(UB-FFS) Merck KGaA has developed the next generation of high-transmission FFS technology. In UB-FFS VA (vertical alignment), LC materials are being applied instead of conventional FFS LC materials. Combined with an optimized panel design, this power-saving technology improves transmission by up to 15%. UB-FFS can now be used in mass production.


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